Snipes: 313 Day
In partnership with Adidas for 313 Day in Detroit, we documented how the city showed up for its own. From preheat assets to a fully customized pop-up truck touring five Snipes locations, every moment was built to move with the community.
The after party brought it home - our focus stayed on the people, their unmistakable style, and the proudly worn 313 Day sneakers.
Role: Experiential Producer
Agency: Highly Likely